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If your catalog reaches the mature market (50+ baby-boomers, seniors), our Savvy Over 50® Pocket Guides are a perfect addition to your product line. For product specs on our Savvy Over 50 Pocket Guide Series, see our Merchandising Data Form. Whether you're sourcing merchandise 12 months before mail date, or less than three months before mail date, our small publishing group will provide fast, personal attention and quick turn-around on your order. First-rate products in cut-rate time: that's Elder Forest Publishing Group.
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If you don't currently market to the 50+ demographic...
let our Pocket Guides be your first successful immersion into the trillion-dollar wellness industry, which will be driven by the 50+ demographic. Read more about our
Savvy Over 50® Pocket Guide Series.
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Forms for Cataloger Clients
Merchandising Data Form
Compatibility Analysis
A Needs Analysis is a written assessment of your company's potential for meeting the education and communication needs of the 50+ demographic, which is the driving demographic in the coming trillion-dollar wellness industry. We offer insight, suggested uses, and examples for utilizing our educational pocket guides to meet this marketing challenge.
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Bright ideas for today's Cataloger